about Linda Macaulay

Linda A Macaulay
Professor of System Design / Manchester Business School
The University of Manchester, Booth Street East, M15 6PB

Publication Types
Inivted Book Chapters
As Editor
Fully Refereed Conference Papers
Research Topics
Service Science
Facilitated Collaboration and Virtual Teams
Human Computer Interaction
Requirement Engineering
E-commerce and E-business
Human Computer Interaction
Note: + more information
Modeling individual trust development in computer mediated collaboration: A comparison of approaches X Cheng, L Macaulay, A Zarifis Computers in Human Behavior 29 (4), 1733-1741, 2013
Exploring Individual Trust Factors in Computer Mediated Group Collaboration: A Case Study Approach X Cheng, L Macaulay Group Decision and Negotiation, 1-28, 2013
+Using virtual world technology to deliver educational services Linda Macaulay, Kathy Keeling, Debbie Keeling, Cliff Mitchell, Yin Leng Tan 2012/1/1 Book title:Case Studies in Service Innovation, pages 125-128 Publisher Springer New York
+The impact of Group Intelligence software on enquiry-based learning YL Tan, LA Macaulay International Journal of Learning Technology 6 (1), 84-102, 2011
+Enquiry-based learning: exploring the potential of virtual worlds (SecondLife) KN Papamichail, A Alrayes, LA Macaulay International Journal of Technology Enhanced Learning 2 (4), 321-335, 2010
+Enhancing collaborative learning through group intelligence software YL Tan, LA Macaulay Knowledge Management, Information Systems, E-Learning, and Sustainability Research Pages: 453-459, Publisher: Springer Berlin Heidelberg, 2010
-Vassilopoulou, K., Keeling, K., and L. Macaulay, (2010) A Theoretical Framework Measuring the Usability of Retail Sites, in Integrating Usability Engineering for Designing the Web Experience: Methodologies and Principles Editors Spiliotopoulos, T., Papadopoulou, D., and G. Kouroupetroglou, 243-263 pp. DOI: 10.4018/978-1-60566-896-3.ch013 ISBN13: 9781605668963
The motivation for this research effort is the failure of usability in Human Computer Interaction (HCI) to consider the needs of users as potential consumers. The hypothesis underlying this research is that it is possible to construct a framework based upon the needs of computer users who are at the same time consumers. The aim of this research is to build a theoretical framework that addresses the needs of a retail site user as a potential consumer. To achieve this we examined the literature relating to usability in HCI as well as Social Attitude Theories. Two empirical studies were conducted using existing sites. The first aimed at incorporating attributes from the fields of Social Attitude Theories and Retail Marketing the second at developing a theoretical framework measuring the usability of retail sites.
Cheng Xusen, Macaulay Linda (2010). Relationship of trust factors in computer supported group collaboration, Proceedings of the 11th International Conference on Group Decision and Negotiation, June 21-23, Delft, Netherlands.
Cheng Xusen, Macaulay Linda, and Zarifis Alex.(2009). A case study of individual trust development in computer mediated collaboration Teams, Proceedings of the IEEE 2009 International Conference on Computational Science and Engineering, August 29-31, Vancouver, Canada. IEEE Computer Society Press.
Cheng Xusen and Macaulay Linda (2009). Investigating individual trust in computer mediated group collaboration in a case study approach. Proceedings of the 10th International Conference on Group Decision and Negotiation, June 14-19, Toronto, Canada.
Papamichail, K., Alrayes, A and Macaulay, L.A., 2009, Exploring the Potential of Virtual Worlds for Enquiry-Based Learning, Lecture Notes in Computer Science, Volume 5736/2009, pages 376-385, September , 2009, ISBN978-3-642-04753-4
Keeling, K., Keeling, D., Macaulay, L.A., Lythgoe, P., Virtual Graduations: A missed Opportunity for e-Learning, 2009, published in: eChallenges e-2009 Conference Proceedings, Paul Cunningham and Miriam Cunningham (Eds), IIMC International Information Management Corporation Ltd 2009, ISBN 978-1-905824-13-7
Newholm, T., Keeling, K., McGoldrick, P., Macaulay, L., and J. Doherty (2008), The digital divide and the theory of optimal slack, New Media & Society April 2008 vol. 10. no. 2 295-319, doi: 10.1177/1461444807086475
Cheng Xusen and Macaulay Linda (2008). Investigating individual trust for collaboration using spider diagram. Proceedings of the ACM 15th European Conference on Cognitive Ergonomics: the Ergonomics of Cool interaction, September 16-19, Funchal, Portugal. ACM Press.
Cheng Xusen and Macaulay Linda (2008). Two methods for analysing individual trust development for computer based group collaboration. Proceedings of the International Conference on Group Decision and Negotiation 2008, June 17-20, Coimbra, Portugal.
Cheng Xusen, Macaulay Linda, and Zarifis Alex. (2008) Individual trust development in computer mediated teamwork. Proceedings of Web Science 2008, June 19 21, Pittsburgh, PA, USA, ACM Press
Hussin, Ab Razak Che; Macaulay, Linda; and Keeling, Kathy, "The Importance Ranking of Trust Attributes in e-Commerce Website" (2007). PACIS 2007 Proceedings. Paper 99. http://aisel.aisnet.org/pacis2007/99
Nolan, T. and Macaulay, L. (2007), The Role of Individual Trust in E-Collaboration, In Ned Kock, (Ed) Encyclopaedia of E-Collaboration. ISBN: 978-1-599904-000-4; November.
+Tan, Y.L. and Macaulay, L.A. (2007) "Adoption of ICT among small business: vision vs. reality", International Journal of Electronic Business, Vol. 5, No. 2, pp.188-203.
Macaulay, L., Keeling, K. A., McGoldrick, P. J., Dafoulas, G.,Kalaitzakis, M., and Keeling, D., 2007, Co-evolving E-tail and Online Communities: Empirically-Based Conceptual Framework. International Journal of e-Commerce. Volume 11 , Issue 4 (Number 4 / Summer 2007), 53-77pp., ISSN:1086-4415
Nolan, T., Brizland, R. and Macaulay, L.A. 2007, Development of Individual Trust within Online Communities, Journal of Information Technology and People, Vol. 20 No. 1, 2007
Keeling, K. A., Macaulay, L and McGoldrick, P. J., DiTV and e-Commerce among Disadvantaged Community Groups. Journal of Behaviour and Information Technology, (in press, pre-published 26th December 2006).
Macaulay, L.A., Keeling, K., McGoldrick, P., Dafoulas, G., Kalaitkis, E. (2005) Intensely Focussed Groups within Online Communities, Proceedings of HCI International, Las Vegas, July 2005
Hussin, A., Keeling, K., Macaulay, L. A., and P. McGoldrick, (2005) A trust agent for e-commerce: looking for clues, Proceedings of the 2005 IEEE International Conference on e-Technology, e-Commerce and e-Service, Hong Kong, China, IEEE Computer Press, ISBN 0-7695-2274-2, pp 728-73
Dafoulas, G. and Macaulay, L.A., 2005, The effects of cultural differences in dynamically formed virtual software teams, chapter in "Effective Teamwork: Key Insights", Institute of Chartered Financial Analysts of India Books
Keeling, K., McGoldrick, P. and Macaulay, L.A. "Electronic Kiosks in Retail Service Delivery: Modelling Customer Acceptance", 2005, Journal of Marketing Channels, Volume 11, Issue 4
Newholm, T., McGoldrick, P., Keeling, K, Macaulay, L. and Doherty, J. Multi-Story Trust and Online Retailer Strategies., 2004, International Review of Retail, Distribution and Consumer Research, Taylor and Francis, Volume 14 number 4, October 2004, pp 437-456.
Dafoulas, G., Kalaitzakis, E. and Macaulay, L.A., (2004), Enhancing development of on-line communities through a multi-methodological evaluation approach, in proceedings of IADIS e-commerce 2004 conference, December 14-16, Lisbon, Portugal.
Keeling, K., McGoldrick, P., Beatty, S., and L.A. Macaulay, (2004) Face value? Customer views of appropriate formats for embodied conversational agents (ECAs) in online retailing, in Proceedings of 37th Hawaii International Conference on System Sciences, editor H. Sprague, Jr. IEEE Computer Press, ISBN 0-7695-2056-1, 2004
Iahad, N., Dafoulas, G., Kalaitzakis, E., Macaulay, L.A., (2004) Evaluation of Online Assessment: The role of Feedback in Learner-Centred e-Learning, in Proceedings of 37th Hawaii International Conference on System Sciences, editor H. Sprague, Jr. IEEE Computer Press, ISBN 0-7695-2056-1, 2004
Kalaitzakis, E., G. Dafoulas and L.A. Macaulay, (2003) "Designing Online Communities: Community Centred Development for Intensely Focussed User Groups", Human-Computer Interaction: Theory and Practice (part II), volume 2, editors Constantine Stephanidis and Julie Jacko, Lawrence Erlbaum Associates Publishers, ISBN 0-8058-4931-0, pages 944-948 (Proceedings of the 10th HCI International Conference (HCII 2003), 22-27 June 2003, Heraklion, Greece.)
Che Hussin, A.R. and L.A. Macaulay, (2003) "A Personal Trust Agent for eCommerce", in Proceedings of the 8th Collaborative Electronic Commerce Technology and Research Conference, CollECTer (Europe), June 24th 2003, Galway, Ireland. p169-177
Doherty, J., Keeling, K., Newholme, T., Fowler, D., McGoldrick, P. and L.A. Macaulay, (2003) "Stories, Myths and Metaphors: Explaining self-exclusion and Internet use in the Home", in Proceedings of the IFIP sponsored workshop conference HOIT 2003 on Home Oriented Informatics and Telematics, April 2003, University of California, Irvine, USA
Keeling, K., McGoldrick, P., Macaulay, L.A., (2003) Privacy and Security Enhancing Methods: Use, Abuse, Attitudes and Social Marketing, in Building the Knowledge Economy: Issues, Applications, Case Studies, editors: Paul Cunningham, Miriam Cunningham and Peter Fatelnig, ISBN 1 58603 379 4 (IOS Press) 2003 pages 292-299. (e-2003 e-challenges conference, Bologna, Italy)
Dafoulas, G. and Macaulay, L.A., 2002, Investigating Cultural Differences in Virtual Software Teams, Electronic Journal on Information Systems in Developing Countries, EJISDC January 2002, 7(4) pp.1-14, ISSN 1681 4835
Keeling, K, Vassilopoulou, K., Macaulay, L A., McGoldrick, P., 2001. Innovation through E-commerce: Building Motivational Websites: A Brand too Far? The Effects of Web Site Characteristics on Brand Personality and Purchase Intentions. International Journal of New Product Development and Innovation Management, Winthrop Publications, 2(4), pp 309-324
Keeling, K., Macaulay, L., Fowler, D., McGoldrick, P., and Vassilopoulou, K. (2001). Electronic Kiosk Provision of Public Information: Toward Understanding and Quantifying Facilitators and Barriers of Use. Proceedings of HCI 2001, 9th International Conference on Human- Computer Interaction, August, New Orleans, USA. Vol 3, p680-684
Keeling, K., Fowler, D., McGoldrick, P., and Macaulay, L. (2001). TV Home Banking and the Technology Acceptance Model: Intrinsic Motivation and Gender Issues. Proceedings of Interact '01; IFIP TC, 13th International Conference on Human- computer Interaction. July Tokyo, Japan. 84-91.
Vassilopoulou, K., Keeling, K., Macaulay, L, and McGoldrick, P. (2001). Measuring purchasing intention for Internet retail sites against usability attributes. Proceedings of Interact '01; IFIP TC, 13th International Conference on Human-Computer Interaction. July Tokyo, Japan. 76-83.
Keeling, K., McGoldrick, P., Fowler, D., and Macaulay, L. (2001) Service with a Smile? Modelling Customer Acceptance of Instore Electronic Kiosks. 8th Retailing and Services Science Conference, June, Toronto (doesn't have page numbers)
Vassilopoulou, K., Keeling, K., Macaulay, L., and McGoldrick, P."Identifying a Usability Evaluation Technique by following an SME centred Approach", presented at the 13th International Bled Electronic Commerce Conference, Bled, Slovenia, June 19-21, 2000.
Keeling, K., Vassilopoulou, K., Macaulay, L., and McGoldrick, P. "Building Motivational Websites: A Brand Too Far? The Effects of Web Site Characteristics on Brand Personality, Attitude to the Brand, Attitude to the Website and Purchase Intentions", presented at the 3rd International Conference of Innovation through Electronic Commerce, Manchester Nov 14-16, 2000.
The Role of Trust in Virtual Teams, T. Ishaya and L. Macaulay, in Organisational Virtualness and Electronic Commerce, Proceedings of the 2nd International Vonet workshop, Sep 23-24 1999, University Bern, Switzerland, ISBN 3-9521463-6-6.
Building Trust between Customers and Suppliers of Electronic Commerce, T. Ishaya and L. Macaulay, in Innovation Through Electronic Commerce, Proceedings of the 2nd International Conference IeC'99, Manchester, November 1-3, 1999, eds. P.Leng, S. Grant, J. Keane, L. Macaulay, B.Wood, ISBN: 0 9537238 0 1
Groupware Support for Information Systems Team Projects, Salim, S.S. and L. A. Macaulay, in the proceedings of the BCS fifth annual conference on Information Systems Methodologies, Preston, UK, August, 1997, published by Springer-Verlag, 1998, ISBN 1-85233-068-6.
Groupware: What You See Is What You Need?, Macaulay, L.A. and S.S. Salim, in Design of Computing Systems: Social and Ergonomic Considerations, eds M.J. Smith., G. Salvendy., R.J.Koubek, Proceedings of the 7th International Conference on Human-Computer Interaction, San Francisco, California, USA, August, 1997, Elsevier Science pp53-57
Hazemi, R. & L.A. Macaulay, Requirements for Graphical User Interface Development Environments for Groupware, 1996, in International Journal of Interacting with Computers, vol 8, no 1, March 1996, Elsevier Science B.V., ISSN 0953-5438.
+Requirements Engineering, ISBN 3-540-76006-7, Macaulay, L.A., 1996, Springer-Verlag, Berlin, Heidelberg, New York, (202 pages)
Human Computer Interaction for Software Designers, ISBN 1-850-32177-9, Macaulay, L.A. 1995, International Thomson Computer Press, (222 pages)
Macaulay, L.A., Co-operation in Understanding User Needs and Requirements, 1995, International Journal of Computer Integrated Manufacturing Systems, Vol. 8. No. 2, pp155-165, (Special issue on Human-Centred CIM), Elsevier Science Ltd. ISSN 0951-5240.
User Requirements for Undo Support in CSCW, Hazemi, R. & L.A. Macaulay, Proceedings of the 1995 BCS HCI Conference, August 1995.
Human Communication within Requirements, Macaulay, L.A., 1994, in the Proceedings of the Second BCS Conference on Information Systems Methodologies, (eds.) C. Lissoni, T. Richardson, R. Miles, T. Wood-Harper, N. Jayaratna, Heriot-Watt , Edinburgh, Scotland, September, 1994.
A Human Centred Approach to Requirements Specification, Macaulay, L.A., 1994, In An Anthropometric Approach to Computer Integrated Production Systems and Organisations, NATO ASI Series F., F. Schmid and S. Evans, (eds), Springer Verlag, pp 263-277
Requirements as a Cooperative Activity, Macaulay, L.A., 1993, in the Proceedings of the First IEEE conference on Requirements Engineering, RE'93, San Diego, California. (17 pages)
User Role in Problem Solving with Distributed Artificial Intelligence Systems, Hall, L., Macaulay, L.A. and O'Hare, GMP., 1992, in the Proceedings of the MAAMAW'92, Fourth European Workshop on Modelling Autonomous Agents in an Artificial World, S. Martino al Cimino, Italy, 1992 (14 pages)
An Active Interface: Designing the User Interface from a DAI Perspective, Hall, L., O'Hare, GMP and Macaulay, L.A., 1990, Proceedings of the International Working Conference on Cooperative Knowledge Based Systems, Keele, Oct 90
Software Maintenance: Perceptions and Practice, Layzell, P. and Macaulay, L.A., 1990, Proceedings of the CSM-90 International Conference on Software Maintenance.
Helping DP Specialists to Design More Usable Systems, Macaulay, L.A., and Jefferys, S., International Conference on Man, Technology and Organisations, Nivelles, July, 1990.
Success Through Usability, Edited Book, Sutcliffe, A., and Macaulay, L. A. 1989, People and Computers Conference Series, Cambridge University Press, (300pages)
An Evaluation of the Usability of a User Requirements Methodology, Castell, A.C., Macaulay, L. A., Fowler, CJH., Hutt, AFT., in Sutcliffe and Macaulay (eds), People and Computers V, Cambridge University Press, 1989.
USTM: A Human Factors based Methodology for Determining Product Requirements, Macaulay, L. A., Fowler, CJH., Kirby, MAR., Hutt, AFT., in the proceedings of the Alvey Conference 1988.
Information Display and Management Systems, Booth. P., Macaulay, L.A. and Fowler, CJH, 1987, In H.J. Bullinger and B. Shackel (eds) 'Human Computer Interaction', INTERACT '87, North Holland.
An Evaluation of the Effectiveness of the Adaptive Interface Module (AIM) in Matching Dialogues to Users, Fowler, CJH., Siripoksup, S., and Macaulay, L.A.,1987, In Diaper & Winder (eds) People & Computers III, Cambridge University Press.
Describing a Product Opportunity: A Method of Understanding the Users' Environment. Hutt, AFT, Donnelly, N., Macaulay, L. A., Fowler, CJH., Twigger, D., 1987, In D Diaper & R Winder (eds) People & Computers III, Cambridge University Press. (17pages)
Human Factors in the IT Specification Process, Macaulay, L. A., Fowler, CJH., Hutt, AFT., BCS Computer Bulletin, Series III, Vol 2., Part 3, Sept. 1986, pp10-12, Cambridge University Press, SSN 0010-4531.
The Relationship between Cognitive Style and Dialogue Style: An explorative study, Fowler, CJH., Macaulay, L.A., and Fowler, J., In P. Johnson and S. Cook (eds) 'People and Computers : Designing the Interface.' Cambridge University Press, l985.
What do clerical workers think about Computers? Fowler, CJH., Macaulay, L.A. and Porteus, R., In P.Johnson and S. Cook (eds) 'People and Computers : Designing the Interface.' Cambridge University Press, l985.
Designing Interfaces for different types of users - Experimental Criteria , Macaulay, L.A., and Norman, M.A., 1984, First IFIP Conference in Human Computer Interaction.
Criteria for Adaptive Software Design: an Experimental Approach, Macaulay, L.A., and Norman, M. A., 1983, Ergonomics Society Conference on the User Interface, Sep.1983.

Manchester Business School | email: info@lindamacaulay.com